Affiliates can get ready for the series of talks prepared by the experts and industry players taking the center stage at Messe Berlin starting on Nov. 1. With the full list of agenda, attendees can expect great insights from the chosen Berlin Affiliate Conference 2017 speakers.
The upcoming talks next month will provide new affiliates with some of the marketing basics. There are also talks about parts of the online gambling industry that some operators are not aware of, including the growing Bitcoin casino sector. These sessions are presented by speakers who have a vast amount of knowledge and experience regarding the subject matter they are presenting. Some talks are highly recommended for any delegate to attend in BAC.
Experts to talk in Berlin Affiliate Conference 2017
Here are some of the key Berlin Affiliate Conference speakers this year:
Nick Garner, Founder and CEO of Oshi Casino
Garner’s first venture into the iGaming industry started with a career in Betfair as a marketing manager in 2006. He continued his marketing career as Unibet’s senior marketing manager in 2010. The first company he founded was 90 Digital in 2012 which was an iGaming search agency. Recently, he invested in an iGaming PR business and a digital marketing agency this year.
One of the talks that he will present is SEO Debate: Links, Dead or Alive. This session talks about whether link acquisition is still useful or not.
Alex Carr, Program Manager of Pinnacle
Alex Carr joined Pinnacle as their Program manager in 2010. Previously, he was working on other iGaming products early in his career before he entered the sportsbook market.
Carr and Mark McGuiness are the speakers for Esports: The Opportunity Behind the Hype presentation. This program will talk about the basics of the esports scene and how operators can benefit from it.
Tom John Light, Vice President of SBTech Business Development
Tom John Light was a CEO for several iGaming companies such as 7Red Casino and 1King Casino. He has written and published different online guides for people in the industry.
He is the speaker for World Cup 2018: Turning Sign Ups into Regular Punter. This program talks about how operators can capitalize on the World Cup next year.
Kasper Szymanski, Co-Founder of SearchBrothers.com
Kasper Szymanski is an expert in how Google’s search engine works. He uses his knowledge to bring back websites to their feet after they are hit with Google penalties. He also helps sites to improve its rankings.
He will grace the stage to give the talk titled Google Manual Penalties Demystified. Szymanski will explore the kinds of penalties to watch out for and will show ways to recover from getting hit by these penalties.
Martin Calvert, Marketing Director of Blueclaw
Martin Calvert is instrumental in driving player acquisition for both operators and affiliates with Blueclaw. This is thanks to his experience as an agency strategist, client-side marketer, and researcher.
Calvert is the speaker for Earning Big Links with Content Marketing: 5 Proven Strategies for Operators and Affiliates. As the name suggests, he will present five content marketing strategies that both operators and affiliates can utilize for their work.