Bodog Makes Buzz in Brazil with H2 Club Sponsorship
Bodog teams up with H2 Club to sponsor one the largest poker clubs in Brazil. Bodog is a leading brand with a strong reputation among poker players in many countries, as well as in casino and sports betting services.
By partnering with the H2 Club, Bodog can have a firm footing on the Latin American Market. The massive online poker room is doubling down on reaching this untapped market for some time now.
Poker at the H2 Club in Sao Paolo
Bodog’s plan to bring in the attention of the LatAm Market is to have a physical presence to the locals in the area. Despite having a commanding online presence and a media campaign, Bodog wants its brand to appear out in the open instead of just inside a monitor.
The leading brand found the right place to set its physical presence with the H2 Club. The club’s reputation makes this an easy choice for Bodog.
The H2 Club will include Bodog’s brand in its marketing material, official site, as well as its building. The poker club is building a special Bodog lounge for the online poker room. There are even plans for an online poker tournament that will later become available for poker players in the club.
Luana Brian, marketing coordinator of the H2 Club, said:
“We are excited to have a global brand like Bodog sponsoring the club. We are proud to welcome poker players from all over Brazil and we are very confident that this partnership will help both parties grow in the region and cement our reputation as the best in our areas.”
The two companies are also planning on allowing players to use Bitcoin. Bitcoin is a cryptocurrency that contains a slew of benefits than fiat currency. The acceptance of the digital currency can help Bodog with its expansion to the South American market.
Bodog, which offers fiat and Bitcoin poker games, announced in February that it was looking to draw in players in 15 Latin American countries. The original plan was to offer its online poker room to Argentina, Brazil, Bolivia, Chile, and Colombia, among others.
Ed Pownall, PR director at Bodog, said:
“We don’t want Bodog to be remote from its Brazilian customers and so we wanted to have a place where players can come a get the real Bodog experience and the H2 is the perfect fit. We are currently building the Bodog Lounge and over the Summer we’ll start hosting some fun tournaments with all the bells and whistles that we are famous for; models, celebrities, drinks and, of course, a party.”
Recently, Bodog decides to skip the Costa Rican market and is doubling down on making its brand felt in the Mexican and Brazilian markets.