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Companies Take Actions Against Deadly Coronavirus

The effects of the lethal coronavirus are real. Big and small names in gaming, marketing, iGaming, and other industries are taking initiatives to protect the health as well as ensure the safety of their employees and customers.

The COVID-19 pandemic has taken a toll on all sectors and industries. One of the badly hit is the world of sports and esports, wherein matches, leagues, and tournaments were cancelled in order to prevent the spread of the said coronavirus.

The postponement and cancellation of sporting events made a huge impact on the online betting sector, too, as sports betting and esports betting platforms cannot offer any services to their customers, resulting in low to zero profits.

But despite the huge blow on their businesses, industry leaders like Google and Razer, along with a handful of iGaming companies, are doing their share to help alleviate the stress and provide assistance amid the global coronavirus outbreak.

Charles Font, Senior Associate at Montieth & Company, said during the AGB Webinar “Managing Your Image During Crisis” that trade body is key to improving industry image in Asia, adding:

“It’s important to highlight that CSR needs to be meaningful to a company’s audience. Sometimes it’s fabulous to do a donation to a certain NGO, but if that bears no relation to your audience then it’s not a good CSR strategy.”

American multinational technology company Google, for instance, ensures that its system continues to provide services to all its customers, and even works with the US government by setting up a website focused on COVID-19 education, resources, and prevention.

Google achieves all these be implementing a skeleton workforce responsible for the sensitive content like customer safety and security. Others have been set home to work remotely as the company prioritizes its employees’ health above all else.

Taking a different action, meanwhile, is Razer, a prominent global gaming hardware company. Known for producing high-quality gaming hardware, Razer has opened a new division that is focused on producing medical supplies, specifically surgical masks. These masks will then be donated to health authorities in an effort to fight the spread of the virus across the globe.

Razer CEO Min-Liang Tan said on Twitter that the team is working on repurposing some its existing manufacturing lines to produce millions of surgical masks.

Also focusing on employees’ health and safety, Softgamings has initiated work-from-home policies and has moved some of its business tasks to the digital and online platforms. The same actions were taken by Campeon Gaming Partners, which assigned all its staff to work remotely but still ensuring smooth operations and services to its customers.

BetGamesTV, which is known for its live casino games, also reminds its customers that its business is up and running while staff is remotely working. The company based in Lithuania continues to monitor advice from the government and World Health Organization as the country has minimal infections.

Meanwhile, ORYX Gaming, as its way to keep sports bettors entertained during the outbreak, came up with a solution by inviting players to check out the virtual sports content offers by Kiron, 1×2 Gaming, Leap Gaming, and Golder Race available through Oryx Hub.

This is echoed by Play’n GO, telling

“Even gamblers are stuck at home and have nothing to do. If there are no sports to bet on, they can find other ways to bet, and this is a good opportunity for slot providers like us to tap the market of exclusive sports bettors.”

In addition, well-known event organizer Smile-Expo has taken the initiative to hold an online conference called Betting in face of COVID-19 to talk about crisis management of the European betting business during the pandemic. Clarion Gaming, on the other hand, opted to postpone iGB Live! and iGB Affiliate Amsterdam until September this year, while MARE BALTICUM Gaming Summit is going digital in May.

Ikajo International Head of Business Development Anastasiia Brener shared with

“We all hope that our world will heal itself soon and we all get back to our lives, so we keep our favorite events in our calendar and looking forward to attending them. We keep our fingers crossed and hope to meet our partners, friends, colleagues, and newcomers during AIBC Summit, Sigma, and are looking forward to GDI London Dating Conference 2020, Betting on Sports Europe, Casinobeats Malta 2020, and ICE Europe 2021.”

On the other hand, Venezuelan doctors receive a bonus in Petro cryptocurrency for the service they render to battle the coronavirus pandemic.

As the COVID-19 coronavirus continues to become a global threat, companies like the abovementioned recognize that health is not something anyone should gamble with. For this, we give them our utmost respect and admiration.

Want to know more about the impact of COVID-19 coronavirus on the iGaming industry? Follow Bitcoin Casino on Twitter for the latest news and developments in crypto and blockchain gaming.


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