UltraPlay’s Esports Betting Suite Sees High Demand in Europe
There is a high demand for the UltraPlay esports betting suite in the Europe sportsbook market. UltraPlay is also announcing its new Master Mazuma brand and Mfcasinos.
UltraPlay sets itself apart from other sportsbook solution provider by focusing more on esports. This allows the company to offer competitive markets to Bitcoin casino and sportsbook platforms such as BetEast.
New UltraPlay partners
UltraPlay recently partnered with two new iGaming brands. The first of which is Master Mazuma, a dedicated Esportsbook that targets gamers.
“With our aim to become the leading eSports betting operator in Europe and beyond with key partnerships in core markets, we choose UltraPlay’s eSports as our turnkey solution, including the widest games coverage on the market right now. This will adequately answer all players’ requirements and desire for premium eSports betting experience.”
Apart from their turnkey casino product, UltraPlay is offering a special trading team to help with Master Mazuma’s business. These traders will have different tasks such as covering many major tournaments that are watched by millions.
Master Mazuma is currently under construction. At this time, the brand has a blog site that offers esports content. According to the blog entry, the betting site plans to offer welcome promotions, a VIP loyalty program, and Bitcoin support.
Interested bettors can sign up for pre-registration to the esports betting site to win free bets. Bettors also have a chance to win gaming merchandise by referring more people to pre-register.
On another hand, MFcasinos is a Bitcoin casino that has a full-featured sportsbook. The brand offers thousands of markets for different sporting events. UltraPlay adds betting wagers for tournaments on popular esports games such as LOL and CS:GO.
Krasimir Kostov, sales executive of UltraPlay, said:
“We are thrilled to welcome the two new iGaming brands to our family and offer them the unrivaled eSports betting suite powered by UltraPlay’s technology solutions and team of traders. We believe that eSports is a focal point of the new generation players and we keep on working to deliver premium products to our customers.”
UltraPlay’s mission is to be the leading esportsbook in the industry. When it was established in 2010, esports was still a new concept to most sportsbooks. Most online bookies do not have a mathematical model or understanding of how an esports match is played.
UltraPlay has the edge over its competition because of their team of experienced bookmakers in esports games. The company has the statistical and mathematical models to use traditional bookmaking to esports matches. UltraPlay has the exclusive rights to most of the major esports tournaments and communicates in order to offer the best live odds possible. It also allows the company to constantly innovate with its product.